Honda Motor Cycle & Scooter India Pvt. Ltd. (HMSI) launched its CBR1000RR Fireblade and CB1000R performance bikes in Delhi today. Targeted towards premium customers, Honda claims it is their entry into 'Fun Biking' that caters to todays successful and brand aware Indians.
"The Indian two-wheeler market is progressing from mass market to a diversified market due to changes in the lifestyles of consumers", said Shinji Aoyama, President and CEO, HMSI. "HMSI is committed to provide a unique experience to Indian customers through its innovative products and quality in every aspect of business".
The Fireblade and the CB1000R are available at Rs. 12,50,000 and Rs. 9,50,000 (ex-showroom Delhi), respectively. They will be available to customers from March 1.
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